Canberra citizens positive about their city

Canberra Times (October 30, 2012) announced an overwhelming positive response to the Australian Capital Tourism campaign in its first weekend. Organizers deemed the “social media frenzy” to be successful – and “beyond their expectations.”

Some data is still being analysed, but initial results were promising. Australian Capital Tourism director, Ian Hill, said that the first weekend of the campaign (the Human Brochure campaign) had 4,300 tweets, 2,700 Instagram images, and 1,100 Facebook comments.

On Twitter, #humanbrochure trended in Australia’s top five most-tweeted subjects, indicating widespread interest. Similar campaigns would expect to have an 80% positive attitude toward a product or service, and the initial statistics for the weekend show higher figures. Ian Hill said that, so far, 92% of posts were extremely positive with participants recommending Canberra as a holiday destination to their online followers.

It’s not sure, at this early stage, whether the positive sentiment is seasonal – now that Canberrans are experiencing spring weather. The second phase of the Human Brochure campaign will be held in February 2013.

At the same time, commencing on October 24, Canberra citizens have had the opportunity to publicly list what they like about their city. This is an on-going campaign as part of the Centenary of Canberra celebrations - culminating in March 2013 - which aims to produce a list of the top 100 reasons why residents of Canberra like their home city. Canberra residents will be able to nominate what they most like about their city by visiting the website www.likecanberra.com.au, Facebook page www.facebook.com/CentenaryofCanberra or Twitter #likecanberra.

(http://www.canberratimes.com.au/travel/humans-tweet-up-media-frenzy-20121029-28fzl.html )

Comments

Pir-E-Kamil - The Perfect Mentor by Umera Ahmed: book review

The Perfect Mentor pbuh (2011) is set in Lahore and Islamabad in Pakistan. The novel commences with Imama Mubeen in medical university. She wants to be an eye specialist. Her parents have arranged for her to marry her first cousin Asjad. Salar Sikander, her neighbour, is 18 years old with an IQ of 150+ and a photographic memory. He has long hair tied in a ponytail. He imbibes alcohol, treats women disrespectfully and is generally a “weird chap” and a rude, belligerent teenager. In the past three years he has tried to commit suicide three times. He tries again. Imama and her brother, Waseem, answer the servant’s call to help Salar. They stop the bleeding from his wrist and save his life. Imama and Asjad have been engaged for three years, because she wants to finish her studies first. Imama is really delaying her marriage to Asjad because she loves Jalal Ansar. She proposes to him and he says yes. But he knows his parents won’t agree, nor will Imama’s parents. ...

The acacia thorn trees of Kenya

There are nearly 800 species of acacia trees in the world, and most don’t have thorns. The famous "whistling thorn tree" and the Umbrella Thorn tree of Kenya are species of acacia that do have thorns, or spines. Giraffes and other herbivores normally eat thorny acacia foliage, but leave the whistling thorn alone. Usually spines are no deterrent to giraffes. Their long tongues are adapted to strip the leaves from the branches despite the thorns. The thorny acacia like dry and hot conditions. The thorns typically occur in pairs and are 5-8 centimetres (2-3 inches) long. Spines can be straight or curved depending on the species. MARTINA NICOLLS is an international aid and development consultant, and the author of:- Similar But Different in the Animal Kingdom (2017), The Shortness of Life: A Mongolian Lament (2015), Liberia’s Deadest Ends (2012), Bardot’s Comet (2011), Kashmir on a Knife-Edge (2010) and The Suda...

Shindi: the Georgian Cornelian cherry

The Cornelian cherry – shindi in Georgian – is a fruit with medicinal and decorative properties. It was grown from ancient times, according to the International Society for Horticultural Science (ISHS). It is also commonly called the European cornel. It is native to southern Europe from France to Ukraine as well as Armenia, Azerbaijan, Georgia, Iran, Turkey, Israel, Lebanon, and Syria. The Cornelian cherry tree ( Cornus mas ) can be grown in orchards, but it is often seen in the forests of Georgia where it grows up to 1,350 metres above sea level. It is a medium to large deciduous tree, growing from 5-12 metres tall. The flowers are small with four yellow petals in clusters, which flower in February and March. The Cornus mas has three botanical varieties: (1) var. typica Sanadze with cylindrical red fruits, (2) var. pyriformis Sanadze with pear-shaped red fruits, and (3) var. flava vest with yellow fruits. The fruits are oblong red drupes about 2 centimetres ...

FEAST OR FAMINE

Search This Blog